The legendary tradition of ERKI parties which evolved over the decades is directly linked to the emerging of ERKI Fashion Show. At the time, students were trying to create a kind of reality where the central keywords were creativity, play, fun and courage. Rebellious students were, first and foremost, trying to escape the Soviet reality and overpoliticisation by switching over to a “world of madness” instead. Even though the repression may have been temporarily forgotten during the parties, the students were aware that they were being monitored.
This year’s fashion show will also focus on monitoring, namely in the sense of security and privacy. Our steps have been recorded on countless videotapes and social media is increasingly forcing its way into our everyday life. There is no doubt that our personal data is being processed and used without our knowledge. Does this constant monitoring provide security or will it lead us to an Orwell-like surveillance society?
You are welcome to escape the ordinary world on 26 May to come and enjoy cultural enlightenment through the creations of art students. Be ready to face designers, models and, most importantly, yourself.
Buy your ticket for ERKI Fashion Show 2018.
Estonian Academy of Arts: Faculty of Design
Estonia pst 7